Holistic Footwear Solutions

The sole source for your footwear needs.

Design to production, branding, and more.

Professional Footwear Consulting 

Solsource is a US-based footwear consulting company founded by four industry specialits with over 50 years of combined experience across footwear design, development, sourcing, production, brand strategy, and digital marketing.

With verified supplier networks in China, Vietnam, Indonesia, Mexico, US, Portugal, Spain, and the UK, we provide flexible, scalable support to emerging and growing footwear brands. 

Nick Li

Woby Lang

Matthew Strelitz

Hasaan Thomas

What sets Solsource apart from other footwear consulting firms?

At Solsource, we offer more than just advice—we provide end-to-end solutions for emerging and established footwear brands. With over 50 years of combined experience in footwear design, barefoot & health innovation, brand strategy, and digital marketing, our team of industry veterans has the expertise to transform your brand from the ground up. Whether you're launching a brand or refining an existing one, Solsource is your trusted partner in achieving success. Our verified supplier networks across key global markets ensure that we can scale and customize our services to your needs.

How do I know which package is right for my brand?

At Solsource, we understand that each brand is unique. Our three tailored packagesLaunch from Scratch, Brand Elevation & Product Upgrade, and Digital Growth & Market Expansion—are designed to meet you where you are. Whether you’re an entrepreneur looking to launch a new brand or an established business seeking growth and expansion, our free 45-minute discovery call will help us understand your goals and guide you to the right package. We’ll customize our approach to ensure your brand gets exactly what it needs.

Can Solsource help with launching my brand from the ground up?

Absolutely! Our Package A: Launch from Scratch is specifically designed for entrepreneurs and startups who have an idea but no clear plan. From brand strategy and identity development to product concept and factory pairing, our expert team will guide you every step of the way, ensuring your brand is launch-ready. We work with verified suppliers in top footwear manufacturing countries like China, Vietnam, and Portugal to bring your vision to life, starting at just $16,000.

F.A.Q

How does Solsource help improve the design and quality of an existing brand?

Our Package B: Brand Elevation & Product Upgrade is perfect for established brands looking to enhance their product offerings or refine their brand structure. We perform a thorough brand audit, refine your visual language, and consult on advanced footwear construction (whether it’s comfort, lifestyle, or fashion). Our team also helps with factory upgrades and product line reorganization, all while making sure your brand resonates with your target audience. Whether it's a refresh or a complete overhaul, we’ll elevate your brand to the next level.

What if I only need help with marketing or expanding my digital presence?

If your brand has a solid foundation and you’re ready to take it to the next level, our Package C: Digital Growth & Market Expansion is the solution you need. We provide a digital audit, refine your brand storytelling, and set up targeted content strategies to increase visibility, engagement, and sales. With paid advertising strategies, influencer marketing, and email campaigns, we help brands like yours grow their digital footprint. Plus, our optional add-on modules such as SMS Marketing and Platform-Specific Tips are designed to keep you ahead of the competition.

What additional services does Solsource offer to brands?

In addition to our core packages, Solsource provides a wide range of add-on modules to meet your specific needs. From sustainable material innovation consultation to barefoot and ergonomic design advisory, we offer specialized expertise to enhance your brand’s product offering. We also provide U.S. brand registration, import/export compliance, and trade show preparation for brands looking to expand into new markets. These services ensure that your brand not only thrives but does so with sustainability and compliance in mind.

PACKAGE A: LAUNCH FROM SCRATCH 

For entrepreneurs and startups looking to build a brand from the ground up, Package A: Launch from Scratch is your starting point. This comprehensive package helps you create everything from your brand identity to your go-to-market strategy. Whether you need help with branding, product concept development, or supplier sourcing, we provide all the essential tools to get your brand launch-ready.

Price:
FREE 45 minute Consultation

What’s Included:

  • Brand strategy & positioning workshop

  • Brand naming & identity system (logo, typography, color palette)

  • Target audience profiling & competitor mapping

  • Product category planning & footwear concept development

  • Material sourcing & factory pairing

  • Sample development supervision

  • Packaging & go-to-market strategy

  • Digital crowdfunding campaign and social media marketing

PACKAGE B: BRAND ELEVATION & PRODUCT UPGRADE 

For established footwear brands seeking to refine and elevate their current product offerings, Package B: Brand Elevation & Product Upgrade will help you improve design quality, streamline your product line, and strengthen your brand’s identity. We’ll audit your current assets and help you reorganize your product line, refine your visual language, and offer advanced consulting on footwear construction for increased market appeal.

Price:
FREE 45 minute Consultation

What’s Included:

  • Brand audit & product line review

  • Advanced footwear construction consulting

  • Factory upgrade or diversification strategy

  • Packaging refresh or redesign

  • Line extension: collaborations and seasonal key styles

  • Content direction & strategy for lookbooks and campaigns

PACKAGE C: DIGITAL GROWTH & MARKET EXPANSION 

If your brand has established its foundation and you’re now seeking digital growth and market expansion, Package C: Digital Growth & Market Expansion will help you boost visibility, engagement, and conversions. From digital audits to paid advertising strategies, this package is designed to grow your brand’s presence through strategic online marketing and enhanced digital tools.

Price:
FREE 45 minute Consultation

What’s Included:

  • Digital audit (website, SEO, social media)

  • Brand storytelling & voice refinement

  • Content strategy (monthly plans, formats, hooks)

  • Influencer marketing strategy (macro/micro tiers)

  • Paid advertising strategy (Meta, Google, Amazon)

  • Platform-specific tips for TikTok, Instagram, YouTube, Pinterest

  • SMS & Email marketing strategy and copywriting